Online piracy has plagued the
music industry since the creation of Napster, a peer-to-peer (p2p) file sharing
Internet site in 1999. As the Internet becomes more widespread and advanced,
other p2p websites, such as Pirate Bay and KickAss, have been established. The music industry has to work with the
government in ensuring stricter laws and enforcement, and better public
awareness to control piracy, or the industry will see their revenues fall and
struggle to survive. In my essay, I will use American company, Recording
Industry Association of America (RIAA), as a representative of a music industry
in my argument where applicable.
According to RIAA, online
piracy of music is the infringement of music copyrights, and usually occurs
when one procures music illegally without purchasing it. Other ways that
infringes the copyright include sharing of such music and allowing others to
download or obtain for free, whether through p2p sites or not. (RIAA, n.d.) However,
the bigger issue is that such p2p sites normalize illegal copyright
infringements. (Levin et al., 2007) By creating a marketplace where people have
access and the ability to trade music without remuneration, p2p websites make
it seem acceptable and commonplace for people to
download music illegally without paying for it.
Such infringements not only
hurt the record company, but also damage the income and job security of the
artist, producers, composers and others who are or may be employed by the music
industry. Future creative and artist development would suffer due to damages
caused by online music piracy. This will make the music industry less dynamic
and vibrant. (Friedlander, 2010)
Copyright laws protecting the
music industry have to be enforced. However the nature of the Internet makes it
difficult to completely get rid of p2p websites. Copyright laws ensure that the
creators of the intellectual property, such as music, are properly compensated
for their work. A feature of such laws allows the government to shut down p2p
websites as part of enforcement. This could be seen when Pirate Bay was shut down
by the Swedish government (Zetter, 2014) and Kickass by the United Kingdom
government. (Kamen, 2015) While such takedowns have been successful and the
illegal music downloads has decreased slightly (Weiblinger, 2011), such p2p sites
still persist and exist. (Kamen, 2015)
The reason why governmental
controls are ineffective to get rid of such p2p websites is due to the nature
of the Internet. Websites put their content on domains, and any countries can
host these domains. Kickass, after getting shut down by the Swedish government,
moved their domain to another host in Moldova. (Andy, 2015) This fluidity and
ability of changing domains between countries makes it difficult for
governments to set up effective laws and controls to tackle and take down such
p2p websites. Without inter-governmental laws and cooperation, p2p websites
will continue to survive and thrive in the borderless Internet and continue to
plague the music industry.
Another solution that has been
explored is public education. By reaching out and partnering with schools, RIAA
is able to create better awareness against music piracy. For example, tertiary
institutes in America like colleges and universities now have anti-piracy on
their campus Internet networks. Also, there have been greater education,
detection and enforcement towards youths in American institutions done in
partnership with RIAA. (RIAA, n.d.)
Public education is a better
solution than governmental controls because it is a bottom-up solution that
tackles the root issue of music piracy, which is the normalizing of an illegal
act. Through public education, users of p2p websites can be influenced and
encouraged to stop downloading and sharing music illegally and pay for them
instead. RIAA has created an online resource, called Music Rules, which can be
used by teachers and parents to educate the youths and “help you promote
respect for intellectual property and responsible use of the Internet in your
home”. (Music Rules, 2009) As such, youths can be taught from a young age that
music piracy is illegal and hopefully dissuade them from engaging with p2p
websites to satisfy their music needs.
Public education is also
better than governmental controls because it requires less concerted efforts
between agencies. A government alone is unable to effective get rid of p2p
websites and require inter-governmental collaborative efforts, which might be
administratively difficult and costly to be effective and efficient. Not every
nation, for example Moldova, might participate in such efforts, as they believe
that such controls are against freedom of speech. (Andy, 2015) Public
education, on the other hand, can combine the resources and efforts of the
government, music industry like RIAA, schools, teachers and parents to target
the younger generations who are the main users of p2p websites.
In conclusion, p2p websites
like Pirate Bay normalizes music piracy which negatively damages the music
industry. Attention and action is required to take down such websites and
educate and pull people away from using such websites. I believe that public
education is a more powerful force than governmental controls to achieve this
goal and more efforts and resources should be channelled for this action.
<842 words>
Andy. (2015, January 15).
Pirate Bay shows most significant signs of return yet. Torrent Freak. Retrieved from http://torrentfreak.com/pirate-bay-shows-significant-signs-return-yet-150121/.
Andy. (2015, February 5). The
Pirate Bay left Moldova before government piracy meeting. Torrent Freak. Retrieved from https://torrentfreak.com/the-pirate-bay-left-moldova-before-government-piracy-meeting-150205/.
Friedlander, J P. (2010, March
3). Nobody stole the pie. Retrieved from Recording Industry Association of
America website: http://www.riaa.com/blog.php?content_selector=riaa-news-blog&blog_selector=Nobody_Stole_Pie&news_month_filter=3&news_year_filter=2010&searchterms=nobody%20stole%20pie&terminclude=&termexact=.
Kamen, M. (2015, February 9).
Torrent site Kickass seized. Wired.
Retrieved from
http://www.wired.co.uk/news/archive/2015-02/09/kickass-torrents-down.
Kamen, M. (2015, February 23).
Pirate Bay struggling to stay afloat since return. Wired. Retrieved from http://www.wired.co.uk/news/archive/2015-02/25/pirate-bay-failed-resurrection.
Levin, A M, Dato-on, M C,
Manolis, C. (2007). Detering illegal downloading: the effects of threat
appeals, past behaviour,
subjective norms, and attributions of harm. Journal
of Consumer Behaviour, 6, 111-122. Doi: 10.1002/cb.211
Music Rules! (2009). Music Rules! Retrieved from Music Rules
website: http://www.music-rules.com/.
Recording Industry Association
of America. (2015, March 7). Who we are. Retrieved from Recording Industry
Association of America website: http://riaa.com/aboutus.php?content_selector=about-who-we-are-riaa.
Weiblinger, C D. (2011,
September 15). Do enforcement efforts make a difference? Retrieved from
Recording Industry Association of America website: http://riaa.com/blog.php?content_selector=riaa-news-blog&blog_selector=Do-Enforcement-Efforts-&news_month_filter=9&news_year_filter=2011&searchterms=weiblinger&terminclude=&termexact=.
Zetter, K. (2014, December
10). Pirate Bay down after Swedish police raid. Wired. Retrieved from
http://www.wired.co.uk/news/archive/2014-12/10/pirate-bay.
1. What do you like the best about the ideas in this essay? Be specific. (precise vocabulary, cohesive/linked ideas, clear/easy to follow discussion, convincing, effective reasoning/argument, well-developed ideas, well-supported topic sentences, understandable transitions, etc.)
ReplyDeleteArguments supported by evidences, discussions are easy to follow.
2. Is there a clear, narrowly-focused problem presented in the essay? Is it contextualized in the intro? Is it expressed well in the thesis?
Clearly defined: while the shutting down of p2p sites has helped to decrease illegal downloads, the problem still persist.
3. How well is the first solution described? How effectively is that solution evaluated?
First solution is well defined – through regulation, Evaluation – nature of internet makes it hard to be regulated. Evaluation supported with example.
4. How well is the second solution described? Is it effectively connected to a positive outcome?
Second solution well described – through education of privacy infringement
Well supported as the more effective solution for the long run.
5. Are there any ideas in the essay that need further development? Which parts of the essay require further elaboration?
Generally ok.
6. Does the writer effectively use outside source material to illustrate the problem and/or the solutions?
yes, a good list of outside sources.
7. What is your impression of the flow of the content?
Flow is generally ok and easy to catch through problem, exisiting solution and evaluation, another solution and elaboration.
8. Are there any ideas in the essay that are not clear or that you find confusing? Underscore/ highlight these.
Nil.
9. Are the citations used in this essay appropriate? Are the reporting verbs effectively used? Does the reference list adhere to the APA guidelines?
Yes.
10. Can you give a couple specific suggestions for how the writer could most improve this essay?
Might want to add in that education although tackle the root of illegal privacy behaviour, it will take time. Also might want to further elaborate how a collective effort from governments to internet sites to schools can promote education.